9 Jul 2025
9:30 AM - 4:00 PM (CDT)
PROCAM - 4300 Westbrook
Drive Aurora, IL 60504
All Inclusive (PrePaid)
2023 All Inclusive members and PPANI Board
First Timer Welcome
First time attending a PPANI meeting? Want to check it out? Your first one's on us! Contact [email protected] for your registration code. Limit ONE complimentary seat per studio per event. Limit 5 complimentary registrants per event. Limited to first time attendees only.
Non-Members – $119.00
PPANI - MEMBERS – $69.00
Students – $35.00
Must show current student ID at registration.


Unlock the potential of AI in your small business with our hands-on class. Designed for solo entrepreneurs and small business owners, this class will introduce you to Chat GPT, a powerful tool that can become your smartest virtual assistant. Whether you're just starting out or have an established business, you'll learn how to effectively use and customize Chat GPT to handle various tasks, streamlining your operations and boosting productivity.
By the end of the day, you'll have a solid understanding of how to prompt Chat GPT to get the desired results, customize your GPT account for your specific business needs, and leverage it for tasks such as blog post writing, social media planning, brand voice development, story branding, market research, website content creation, marketing calendar planning, and email newsletter creation.
We will be exclusively working with Chat GPT, and students can use either the free or paid versions to participate in the class. Bringing your laptop is optional but ideal for a more interactive experience. Join us and discover how to turn Chat GPT into a valuable member of your business team!
Morning Session: Understanding and Using Chat GPT
1. Introduction to Chat GPT
Overview of AI and Chat GPT
Benefits of using Chat GPT for small businesses
Setting realistic expectations
2. Getting Started with Chat GPT
Creating an account (both free and paid versions)
Navigating the interface
Basic functionalities and capabilities
3. Effective Prompting
What is prompting and why it matters
Crafting clear and effective prompts
Examples and practice exercises
4. Interactive Q&A Session
Addressing common questions and challenges
Live demonstrations based on student queries
Afternoon
1. Customizing Your Chat GPT
Personalizing settings for your business
Creating custom instructions and contexts
Utilizing memory and conversation history
2. Leveraging Chat GPT for Business Tasks
Blog post writing: Tips and techniques
Social media planning: Creating engaging content
Brand voice development: Consistency and tone
Story branding: Crafting compelling narratives
Market research: Gathering and analyzing data
Building website content: SEO-friendly copy
Planning marketing calendars: Staying organized
Creating email newsletters: Effective communication
Expectations and Outcomes
By the end of this class, you will have:
A comprehensive understanding of Chat GPT and its applications in small business
The ability to craft effective prompts to maximize Chat GPT's output
Customized your Chat GPT account to better fit your business needs
Practical experience in using Chat GPT for various business tasks
Actionable insights and resources to continue leveraging AI in your daily operations
Note: Due to time constraints, we will focus on the most impactful tasks and provide resources for further exploration. Bring your laptop for a more hands-on experience and to start implementing what you learn immediately!
Kira's Bio
KIRA DERRYBERRYM.PHOTOG.HON.M.PHOTOG.CR., CPP
Kira Derryberry is a highly accomplished photographer and educator based in Tallahassee, Florida, specializing in family, commercial, and corporate portraiture. As the Chair and Past President of the Professional Photographers of America (PPA) Board of Directors, Kira is a recognized leader in the photography community. She holds titles of Master Photographer, Master Craftsman, and Certified Professional Photographer, reflecting her skills and dedication to the craft.
Kira is an approved judge for both the International Photographic Competition and PPA's Merit Image Review. Beyond her professional endeavors, Kira co-hosts the popular photography podcast, "Get Your Shoot Together," where she shares her insights and experiences with a broad audience.
In addition to her photography business, Kira is passionate about helping small business owners leverage technology to enhance their operations. Prior to her photography career, Kira spent 15 years as a web developer and programmer, equipping her with a strong technical background and a deep understanding of digital tools and technologies.
When she's not behind the camera or the microphone, Kira enjoys her roles as a wife, mom, and Karaoke Queen, bringing a sense of fun and balance to her busy life.